by admin | May 22, 2015 | Graphic Design, JB Systems News and Events, Website Design & Programming
JB Systems is pleased to announce that, for the fourth consecutive year, we have been selected as a winner in Graphic Design USA‘s (GDUSA) 2015 American Web Design Awards. The purpose of the American Web Design Awards, as stated by GDUSA, is to “showcase the power of design in enhancing websites and online communications.” GDUSA was founded in 1963, and is committed to being the leading magazine for creative professionals.
We are beyond excited to accept these awards. It reassures us that we are meeting our goal of providing the best services possible to our clients, and it encourages us to stay creative and innovative in our website designs.
Our designers understand that you have just three seconds to wow any visitor who comes to your website. That’s why it’s crucial to have a design that’s functional and beautiful, in order to keep them from closing their browser on your site. With JB Systems, you can get a custom website that is functional and beautifully designed so that visitors will browse your website and learn more about your company. In fact, we’ll design a website (more…)
by admin | Apr 28, 2015 | Marketing Ideas, Random Postings
It’s important for companies to have visually appealing and easy to navigate websites. Having a chaotic
and messy website will turn away visitors and potential customers, and in turn, your company may lose revenue. Building a custom website can be expensive, but it’s a worthwhile investment to create a unique experience for site visitors that’s built to meet the needs of your company and your clients.
Having an aesthetically pleasing website isn’t enough, though. If your website doesn’t encourage visitor engagement, then you still won’t see results. Website Magazine agrees with this train of thought, too. You can have all of the most important information written on your site, but if it doesn’t engage your visitors, then the quality of the information almost doesn’t matter.
This begs the question– how do I create engaging content?
There are a variety of ways you can engage viewers on your website. Here are a few:
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Use video. Maybe you can create a “How To” video, demonstrating how your product or service works. Maybe you can create a brief, humorous ad that will make your visitors laugh. Whatever it may be, a good, quality video, will encourage visitors to engage with your product or service
(more…)
by admin | Mar 25, 2015 | JB Systems News and Events, Technology Ideas, The JB Labs
We’re asked quite often about mobile strategy, compatibility issues, its affect on SEO and more. We’ve been producing Responsive websites since 2013 but thought this article, written exclusively for JB Systems by Ivan Serrano, would bolster our approach and provide some clarity. We hope you enjoy – and thanks to Ivan for providing some third party, unbiased, insight:
Responsive Design – A Summary
The rise of smartphones and tablets has had a huge impact on the design and user experience of a site. Before mobile devices, brands only needed ensure that their site would work across different browsers. Smartphones and tablets, however, offer a completely different experience from a standard desktop. Not only is the screen smaller the mobile devices themselves generally are less powerful, have different resolutions, rely on touch control and generally do not support Flash. More importantly 75 percent of consumers expect brands to have mobile-friendly sites and have no problem navigating away if they cannot find what they are looking for quickly. With mobile Internet usage growing 73 percent from the previous year, it’s no exaggeration to say that mobile is the most important avenue for marketers. While there are several options to making your site mobile-friendly, the preferred method is to implement a responsive design.
What Is Responsive Web Design?
Simply put, responsive web design (RWD) means all content, images and structure of a site will adjust to fit every screen size. Unlike a mobile specific site, an RWD site is built on one domain and a single HTML codebase which is fluidly resized by CSS to adjust to any screen size. Since it is all built on one domain you don’t need to maintain different versions of the site (more…)
by admin | Sep 12, 2014 | Random Postings
Increasing open rates of your emails is a goal of nearly every email marketer, right? And what’s the biggest key to getting more people to open your email? The subject line! So what makes a successful subject line? Here are a few quick hints that might help.
Note: Don’t forget to test! Try sending the same email with a different subject line and see if you get a better (or worse) open rate. Each audience is different, so it’s important to test to know what works for your readers. (more…)
by admin | Apr 17, 2014 | Random Postings, Website Analytics
Written by Erin Trowbridge, Marketing Director
I recently did a website statistics analysis for a client of ours and as I was writing the summary, I found myself using lingo, jargon, geek-speak…whatever you want to call it. I realized that I might have some explaining to do. So, I put together a quick “Lingo List” for your website analytics, to help more of our clients sort through and understand the information they see in Google Analytics.
Visit = one sitting at a computer/device, viewing your site (you may see this also referred to as a Session)
Unique Visitor = one person who may have multiple visits to your site
Bounce = When a visitor gets to your site, doesn’t click on anything else, then leaves. (more…)
by Graham Barnes | Jan 29, 2014 | Random Postings
Hello! My name is Graham Barnes, the newest addition to the team here at JB Systems. I have over 13 years of experience in creative media, including content development, writing, design and branding. I am extremely excited to apply these passions to JB Systems in my role as Project Manager, and look forward to working with all our clients, both existing and new. First item of business, update the blog. So here goes…
Undoubtedly my friends and family will have a lot of questions for me about my new position in the upcoming days. Two such questions will certainly dominate discussion, the first being “what do you do?” In a nutshell, if you’re a client of JB Systems, I’ll be your rock star; the one who ensures our promises are delivered. You’re probably bursting with ideas and we’d love to hear all of them. From design to content, I’ll ensure your project stays on track with the right people at JB Systems as we bring it to life. Have a question about altering your design? I’m your man. Thinking about changing some text? Look no further. I’ll see to it that all your questions are answered in a thorough and efficient (more…)
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